Sole Searching is intended and designed to generate and create serious thinking and deep consideration regarding one’s beliefs, motivation and driving force to finally move yourself to the next level.

If you think you can, you can.

Two years ago, Justin completed Ironman AZ with a very respectful time in his age group. Though satisfied at what he accomplished, he could not stop thinking about his swim time of 1 hour and 18 minutes for the 2.4-mile swim portion. Many endurance athletes would be completely satisfied with a 1:18 swim. It’s right there in the middle, respectful, the sweet spot. Not Justin. He came to me looking for the opportunity to swim better and improve on his time.

We spent time completing a video assessment and determined there were elements of his swim stroke that needed to be addressed to improve. A plan was established and Justin, who clearly demonstrated a growth mindset, simply said: “tell me what to do and I will do it;” a complete by-in and trust of the process.  Two years later at Ironman Coeur d’Alene, Justin exits the water with a 1:06 swim time! Oh, the best part, that time contributed to Justin qualifying for the Ironman World Championships this October.

I tell every athlete the “razor’s edge” is simply demonstrating patience, persistence and practice of the necessary skills as perfectly as you can on that given day.

Four take away:

  • The Razor’s Edge
  • Embrace the three P’s: patience, practice and persistence
  • Growth Mindset
  • The process: trust it, embrace it and live it